Promo video overview

• Version A · Pre-medMMI and admissions panels do not want your script. They want proof.
• Version B · Jobs / layoffsAI may replace jobs. Interviews still decide who gets hired.
• Version C · ResidencyMatch season is not a knowledge test. It is pressure under follow-ups.
• Version D · General fearYour resume gets you in. Your answers get you rejected.

Playbook: docs/NYLAA_SOCIAL_VIRAL_LAUNCH.md

1. npm run dev (app on localhost:3000)
2. npm run build:health-viral-ad (silent capture, Rachel VO, mux; needs ELEVENLABS_API_KEY in .env.local)
3. Ship public/marketing/videos/exports/nylaa-health-viral-2026.mp4

Split: record:health-viral-ad → generate:health-viral-vo → mux:health-viral-ad (or mux:health-viral-vo for audio only). Manifest + per-beat MP3s in /marketing/videos/exports/health-viral-2026-vo. FORCE=1 regenerates VO.

[1] hook (0.0s)
Pre-med through dental GPR. You sound ready until they pressure-test your resume.

[2] safe (4.8s)
Why MD not PA. Westside is on your CV. Name one patient only a physician could move. Thin answer scores 3.4, proof scores 8.1.

[3] modes (12.3s)
Questions from your resume bullets. Mock is timed and graded. Interview Room keeps probing. Hands-free is voice only.

[4] premed (21.8s)
MMI ethics. Refusal, no clean out, child in the waiting room. NYLAA forces a stance.

[5] predental (32.8s)
Pre-dental chairside. Patient doubts the crown. You answer with ownership, not a script.

[6] residency (39.8s)
Medical residency. Bad news delivery. First three sentences out loud, not a reflection essay.

[7] dental_res (49.8s)
Dental GPR. Films are incomplete. Patient wants out. You still owe a safe plan.

[8] tracks (59.8s)
Pre-med, pre-dental, medical residency, dental GPR. Same engine, pick your lane in Specialization.

[9] cta (68.3s)
Train the follow-up at nylaa dot ai. Upload your resume once. One scored loop today.